Hits to a site are recorded with a hit rate program that can viewed by means of a counter, or hidden. Here's the 4-1-1 on it: The Internet user (that's you) types in a URL (Web address) or clicks on a link, and that page is transported electronically through the Internet for you to view. For example, the person types in the URL of Snowhawk, www.snowhawk.com. When the page is loaded, the computer where the page is stored records a "hit" (1 visit). Most systems have a very simple programming script that allows this hit rate number to be kept in a log or displayed somewhere on the web page. This is the most basic and most true method of recording a visit to a page.
Too, some counters are set up to record not only one hit per one visit, but also each time every graphic on that page gets loaded, and each time a page file is loaded. For example if you logged onto a Web site that had 10 graphics on the page, and 10 links were accessed, this one visit would count as 21 "hits" to that page. 21 hits are logged despite the fact that in reality only one person has visited that page, one time. See how a counter can be configured to report a high number of hits?... They seem to have thousands and millions of visitors, when it's actually a few hundred... or less.
Some advertising services use this kind of multiple hit rate counter and report a highly exaggerated hit rate. Unknowing prospects select their service on the logic that an advertising service with a high hit rate means better success for their individual home page. Good logic, but it fails if the hits are an exaggerated number that cannot be validated with actual proof of promotion and actual visits.
These are the reasons that we are stating our pages are counted via actual visitors to a page instead of hits. If you want to know how many "hits" just multiply the number by 20-100 depending how many graphics and links you notice on the page.
Any questions?
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